6 Tech Solutions To Take Your Business To The Next Level
The comparison between a business owner like you and a trapeze artist might not seem obvious at first. But you can take some inspiration from the way these performers launch themselves into the air as you introduce new tech to your business. It's a leap of faith but, just like a trapeze artist, you can’t afford to hesitate before the jump.
Analyzing your processes and finding ways to optimize them sounds simple in theory. But implementing new tech solutions is often challenging, and avoiding risk can eliminate opportunities. Here are a few tips to take your business to the next level:
1. 🤳 Stay active on social media.
Seventy percent of U.S. adults have at least one profile on social media, so you can’t afford to neglect this platform. Develop your presence on social media channels to become more visible, generate leads, connect with your audience, and tell stories.
2. ☁️ Switch to the cloud.
Switching to the cloud can transform your business management. Cloud computing is a scalable solution. It can help teams in your departments stay connected and allow your employees to upload and access data in real time while they’re on the go. The cloud can change the way employees collaborate, create a more flexible work environment, and deliver a better experience for your clients — all while reducing IT costs.
3. 📱 Develop an app.
Today, internet users conduct more searches on mobile devices than desktops. Savvy business leaders can deliver positive experiences for these users by optimizing their sites for mobile devices, but a mobile website is not always enough. Developing an app for your brand is a good way to increase your visibility on mobile platforms and showcase your products and services while providing a seamless experience to potential clients.
4. 📡 Automate your processes.
Automated solutions can optimize the way you oversee different processes such as inventory management, sales, billing, marketing, and production. Automating your marketing emails and invoices as well as tracking the time employees spend on each project are just a few things you can do with these tools. Automation tools can also help you become more responsive and improve collaboration.
5. 📈 Track your results.
The right business metrics can help you create a clearer picture of what you have accomplished so you can set new goals. Many automated solutions include tracking and analytics. For instance, you can track how much time you spent interacting with a customer before he or she made a purchase, see which products perform better than others, and assess which marketing campaigns generate the most sales. Business metric tracking allows you visibility into how your audience members shop, how you’re reaching out to your audience, and how your different processes are performing.
6. ⚙️ Invest in custom-built software.
The right tech solution to address the specific challenges you face in your business isn’t always easy to find. In some cases, it’s necessary to create a new tool designed to meet your unique business needs. Custom-built software can allow you to address specific security concerns, comply with industry regulations, integrate other tools you already use, and reflect your business model more easily.
Adopting a new technology is always intimidating, but remember: You can’t create new opportunities if you don't take a few risks. Take some time to assess your business needs to choose the right tech solutions — and consider having your unique software created from scratch if you don't believe your business fits the one-size-fits-all approach.
Get in touch with the experts at The Intellection Group (TIG) by calling (678) 283-4283 today to learn more about custom-built software and how it could benefit your business.